San Francisco Independent Fashion
A margarita glass falls to the floor smashing into dark wooden panels and Doretta vibrantly shouts from behind the dressing doors, “It’s a Party Now.” Perhaps the glass was somewhat of a christening for Bettina’s new location along Grant Avenue in the heart of North Beach.
What more does a girl need to enjoy summer than a cute tee, cut-offs and a pair of shades? You’ll find all three from San Francisco sources in this summer style shoot.
Shot by Marcie Franich at the Sutro Baths, this super-casual take on everyday summer staples features a t-shirt by local label Turk + Taylor, jean shorts made by the model’s sister, Meagan Ruiz, and sunglasses by Paolo Loves to Shop.
Like what you see? SF Indie Fashion readers can save 20 percent at Paolo Loves to Shop with the discount code sfindie.
Credits: photography courtesy Marcie Franich; model, Michelle Ruiz.
Despite what many will tell you, summer is an excellent time to be in San Francisco. While the rest of the country is sweltering, we’re taking in lazy hangouts at Dolores Park, the occasional warm and sunny days on Baker Beach and bike rides through the Headlands. What else can you ask for? No matter how you choose to spend your summer days, we’ve got a few items to make this enchanting time of the year ultra stylish. Ready? Lets go.
Every item you see above is hails from a local source. A) You Rebel Lite SPF 15 tinted moisturizer, Benefit, $30 B) Fedora by Goorin Brothers, $50 C) oversized tote bag by Sally Spicer, $80 D) Flora sunglasses by Mayfourteenth, $220 E) Bikini by Magdalena Trever, $155 F) Mommo heels by Form & Fauna G) Lily floral dress by McGinn, $249, available at Bell Jar.
Our very-visual, (almost) chatter-free snap judgment of the day: vintage Cazal sunglasses, $180, available at local t-shirt and streetwear company Free Gold Watch, which just happens to have a pretty sweet show up through July 13 featuring new art by Amanda Lopez.
More snap judgments…
Our very-visual, (almost) chatter-free snap judgment of the day: the glammed-up Steampunk Olivine Industrial Ring, $29, from Mountain View-based quacreate, an etsy retailer our stalwart SF Indie Fashion style hunter Rachel spotted recently.
More snap judgments…
