May 24, 2013

Runway Recap: Project Fashion Show

An annual production by the San Francisco Fashion and Merchants Alliance, the Project fashion show brought a number of local design talents to the runway during its 2012 show, held in February. Here, we recap select looks from each of the participating designers, who delivered a range of apparel for men and women in style that went from whimsically youthful to urban and sleek.

Alyssa Nicole

Alyssa Nicole wedding gown

Bradley Douglas Jordan

Bradley Douglas Jordan

Cirque Noir by Dallas Coutler and Melissa Tan

Cirque Noir by Dallas Coutler and Melissa Tan

Cirque Noir by Dallas Coutler and Melissa Tan

Eimaj Design by Jamielyn Dugan

Eimaj Design by Jamielyn Dugan

Rogue

West Coast Leather

West Coast Leather

Zubauen by Amanda Tran

Zubauen by Amanda Tran

Photography by Aura O’Brien for SF Indie Fashion

Aura O’Brien is an award-winning photographer and Marin native who has shot for Seventeen magazine, the San Francisco Chronicle, Curve magazine, Mediabistro and many others. In 2011, she showed her work in anotherPERSPECTIVE: 2011 Art Show in Mill Valley and frequently shoots commercial and individual projects ranging from high fashion and editorial to weddings and boudoir photography.

More San Francisco fashion shows