Lace Jewelry

Leyna Lightman is a San Francisco jewelry designer whose inspiration is one of the greatest fabrics of all “lace”. Lace is rarely associated with jewelry and if you are not a big fan of lace I bet Layna can change your mind about it.

Moda Epidemic: How did you start making jewelry and why?

Leyna: I am so inspired by local designers and I love to rock their big, bold earrings because I have a short haircut. I always saw jewelry as such a fun art form (I have a special place in my heart for earrings) and I often saw objects and images that seemed like they would lend themselves to a fun new pair. One day I found some truly gaudy lace appliques at a discount fabric store and I took them home and hung them on earring hooks and they became incredibly elegant.

Moda Epidemic: What inspires you?

Leyna: Besides local artists and designers, I am thrilled by the challenge of re-purposing materials. It’s not recycling, but I am taking things like bridal lace, trim for quincenera dresses etc… and making it into jewelry that is somehow really hip and wearable on an everyday basis. Sometimes I stand in the fabric store staring at a bolt of lace and turning it in circles and upside down before I know how to alter it to make it work for me. Sometimes I have to dye it different colors to make the design pop the way I want it to. In fairness, I have help in this department. I know the employees at my favorite go-to fabric stores by name and they keep me in mind when they have new shipments. I could buy things online, and may do that in future, but I truly love showing up at the lace counter and saying, “alright Laura. Whaddya got for me today?”

Moda Epidemic: Why did you choose lace to work with?

Leyna: Lace has a rich, long history. Before machine-made lace it was created by hand and was very much a “woman’s craft.” Today it is often used in uber feminine purposes like wedding dresses. This history is an important aspect of the re-purposing of the lace because I am sort of turning those ideas on their heads by doing something new. Plus, lace is so light! You can really go big with the designs because it won’t pull.

Moda Epidemic: I love lace. It’s just so elegant, sexy and I think it’s timeless.

Moda Epidemic: What are you future goals and dreams?

Leyna: My family is Turkish and I just came back from a wedding in Istanbul. I found all of this great lace in the Grand Bazaar and I am having a ball dying it and making new jewelry. I really want to start digging for more lace in other, new places- maybe as close as LA. Lace hunts are a great way to get familiar with a place. Also, selling in San Francisco has been such a satisfying way to become more connected to my community. I love building relationships with store owners, other designers and customers. I am really looking forward to doing a lot more of this as my business grows

Fashion Jewelry

Fashion Jewelry

Starlight Room Earrings-Fashion Jewelry

Models: Nancy Flores and Sabrina Habel

Photographs: 6 Degrees Creative

This post originally appeared on ModaEpidemic

Bryna Nicole Handbag Revolution

I’m a big fan of handbags and I love to see local San Francisco designers design high quality, unique pieces. I met Bryna Nicole through a mutual friend and I instantly became a fan of her handbags. I can recognize her bags at any store from a distance. I think that it’s the shape but mostly hardware that is really making it look so different than what it is currently available out there. If you look at her collections you’ll see lots of metal accents that definitely make a statement.
I applaud Bryna for following her dream and making it come true.

Below you’ll find Bryna’s new Fall 2010 collection and if you are interested in becoming the owner of one of those you can find them on Bryna Nicole website, Shop Style, Ideeli and at your local stores. Please check Bryna’s website for more information.

Bryna was also kind enough to share her experiences with me and allowed me to interview her. Here is a recap of our brief conversation.

Before you start reading let me know who is your favorite Handbag Designer?

1. What made you decide to design handbags?

I was working as a stylist at a local boutique and had clients who were dying for a less brand-oriented luxury handbag and there were none out there at the time, so I decided to go to fashion school to learn the business.

Why handbags and not clothes?

Sizing is intimidating for someone who didn’t even know how to sew! Handbags were also where I saw an opening in the market.

2. What is your inspiration?

I’m inspired by all sorts of things. What my friends and what I need in a bag really comes to mind when sitting down to create a new shape. Functionality and style is always the most important.

3. How would you describe your brand? And what is different about your brand?

Vintage-inspired luxury with modern details. I try to use really unique leathers and textures throughout the collection and there is a very special attention paid to the smallest details like zipper pulls, lining fabric, and stitch size.

4. Who is your favorite handbag designer and why?

Miu Miu’s bags are always amazing. They use the best textures and combine things in ways that others would never dream of. They maintain the highest standard of luxury while still making a young, fun and functional bag.

5. What do you love about your job and what you don’t like so much?

I love that I am my own boss. I could say this is one of the challenges as well. I don’t have to answer to anyone but myself and a lot of times that is the hardest things to do! It takes a lot of self-motivation but luckily I love what I do and when I see a woman walking down the street with one of my bags, it’s the biggest reward.

6. Describe an average day of a handbag designer?

Oh jeez. It can be completely different every day! I work out of my home, so the first couple hours are usually answering emails and tending to any urgent things that have popped up since I went to sleep the night before. I usually have a couple designs in the works so some time is spent working on finalizing the detail sketches. Lots of counting: inventory, orders, prices, hardware quantities. Always making sure I have enough pieces for the upcoming production. Sometimes I have a meeting with a boutique or a trunk show or shopping event. A lot of times I’m travelling to NY, LA or Vegas – and most days I try to save an hour to take my puppy to the park :) .

7. Lamb or cow leather?

Mostly cow because the skins are much larger and easier to work with, but lamb is sooo soft…

8. Plans for the future? What’s’ next? Any plans to design other things?

Future plans include more accessories: belts, jewelry etc…and hopefully down the line we will get into shoes!

Addison Messenger Hobo

Fallon Hobo

Varennes Clutch

Cordelia Hobo

Studded Bay Bag

Tall Harlow

3 Stud Bay Bag
This post originally appeared on Moda Epidemic

Stage-Worthy: Bay Area Designer’s Jewelry on American Idol Finale

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Are you tuning in for tonight’s American Idol finale? Yes, it’s Simon’s last week on the show, but we’re more concerned with this news: a Bay Area designer’s work will be hitting the red carpet and the stage.

East Bay designer Marrin Costello got in touch to say three of her high-drama, custom-designed pieces will be making their small-screen debut tonight courtesy of 7th season contestant Brooke White. So how did the local designer get her work on the singer?

“I know her stylist, Amanda Jones, from back home (Alameda, California). She ‘pulled’ a few pieces of my jewelry a few weeks ago, and Brooke liked them,” says Costello, who makes each piece by hand using materials from costume jewelry supplies to semi-precious stones and metals.

And while Costello’s jewelry may be star-worthy, her prices are not. Pieces start at an affordable $20.

To catch a glimpse, Costello suggests tuning in to the pre-show countdown on the TV Guide Channel at 7 p.m.

Photography by Jay Adams

More San Francisco fashion news

Snap Judgment: Nous Savons

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Our very-visual, chatter-free snap judgment of the day: Silk Road Tassel Necklace by Nous Savons, $88.


On Your Honor: Onerary Show

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The combination of art and apparel never fails to intrigue us. Wearing clothing emblazoned with original art generally puts a spring in our collective steps. After all, doesn’t a little art bring more meaning to the daily act of donning threads?

For art on fashion this weekend, opt for the closing night of Danielle DeRoberts’ show at Air Castle Gallery on Saturday. A painter and one-half of the design duo behind local indie label Onerary, DeRoberts will be showing her series of fabric paintings and hosting a trunk show of her latest designs. The apparel for guys and dolls ranges from casual to street-inspired and features hand-rendered drawings and prints. For details on the show, visit the SF Indie Fashion Calendar.

Photography courtesy of Missing Piece