May 24, 2012

The Do List: San Francisco Fashion Events Aug. 15-21

This week, a local gallery that flies under-the-radar, but is hugely important to the local art and design scene celebrates four years on Friday, and there are a variety of other stylish events to keep you entertained. You’ll find the details on the SF Indie Fashion Calendar.

  • If you’re on the hunt for hair feather extensions (which we decided are now officially mainstream after seeing them on someone performing at the CMA Awards, which we were so not watching, but accidentally viewing for like one second during a random channel flipping moment…), you can get ‘em this week at one of two FeatherLuxe extensions events in the Bay Area.
  • On Friday evening, head to the Secession Art & Design 4th Anniversary Party to celebrate this lower Bernal Heights gallery’s latest birthday. Headed up by Eden Stein, the space has been a hub for local artists and designers since its opening in 2007. Today, it’s home to resident artists such as jewelry designer Colleen Mauer and offers regular shows featuring apparel, accessories, art and objects for the home from a wide range of local talent handpicked by Stein.
  • Whether you’re heading to Burning Man or opting out of the desert this year, there are many reasons to check out the Five & Diamond Pre-Playa Loft Sale this weekend for chances to scope the latest from small, edgy indie labels such as Heathen, S&G and Kittinhawk.

You can find details on all of these events and more happening this week on the SF Indie Fashion Calendar.

Idol Moments: Meet Heathen Collective (+Blamo)

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We’re all for civility, but we’ve been known to wander outside those bounds when the time is right (like certain sample sales and the *very* occasional fit of road rage on Van Ness).

Another, gentler way to venture into Heathen territory? The local label bearing that name from San Francisco designers Spencer Hansen and Shayne Maratea.

The leather jackets, hats and apparel for men and women from the current collection ($8-$850) display devil-may-care cool alongside an air sleek, urban sophistication. While work on their web site is underway, the folks at Heathen were kind enough to share some images from their latest lookbook and answer a few of our most burning questions. Read on for more on this local label…

Who is Heathen?

Heathen is an independent San Francisco-based designer clothing company that offers the world men’s and women’s apparel, accessories, hats, jewelry and a series of toys under its own label, BLAMO. Partners Spencer Hansen and Shayne Maratea and an entourage of many talented folks, including Cortlan Robertson and big sister Heather Hansen, presently constitute the company.

What’s the driving idea or inspiration behind the label?

The idea for the company was birthed by Spencer Hansen in rural Idaho over a decade ago. With a continuous flow of influence from photography, painting, movement, street culture, the music industry and world travel, Heathen has established itself as an ever-evolving innovative and imaginative company. The company’s designs are visually stimulating and often recognized for their clean subtle details and functional attributes. Heathen presents a collection for a population that desires timeless fashion through inimitable non-mass-produced garments.

How did Heathen come to be? How has the labeled changed over time?

The company began with hand-made one-of-a-kind garments but was primarily recognized for its hats. After years of custom work, the desire to expand in both medium and distribution led us to explore production opportunities. We began producing clothes in 2006 and since have grown from handmaking individual pieces to producing an entire collection. We’ve been able to maintain detail and quality by self-producing and distributing all our goods and staying true to the concepts the company was founded on.

Tell us about BLAMO, the Heathen toy line.

BLAMO toys are a branch of Heathen that emphasize the humorous, other-worldly side of the company’s imagination. BLAMO started with a few toys that charmed their way into people’s lives. Spencer’s toys are sculptural collectibles made from an assortment of materials, including metal, wood, bottle caps, glass and resin that offer the world an alternative to vinyl. In October, with the help of toy collector and creator Mikie Graham, we gave the toys a home of their own and created a BLAMO web site. The BLAMO family now consists of over 10 of Spencer’s designs, from custom one-of-a-kind to limited editions to unlimited runs with new toys emerging monthly. Guest artists also contribute to BLAMO and were recently featured in a self-produced art show.

Want to have a Heathen adventure of your own? You’ll find the label locally at Five and Diamond, Shotwell and shopping events such as Indie Mart and Union Design.

More local designers

[Photography by Spencer Hansen and Aeschleah DeMartino]