
The Do List: SF Fashion Events Feb. 6-12
February 6, 2012 by Lorraine Sanders · Leave a Comment
Yes, Fashion Week is kicking off in #NYC. But there are still reasons to love life in San Francisco. If you’re computer-bound, as I often am, spend free minutes watching livestreams from New York fashion blogger conference IFBCon and the Fashion Week runway show featuring local alums of Academy of Art University. Also enticing and on the horizon are Thursday’s Pre-Valentine’s Day Party at Photobooth and, once the weekend rolls around, the return of the always-fruitful BCBG & Ella Moss Sample Sale and the most recent I.R.L. Black Pyramid Pop-Up, sure to prompt fans of recent vintage to make a beeline for the Haight.

Check out the Locals: Polyvore Live NYFW Bloggers Announced
February 7, 2012 by Lorraine Sanders · Leave a Comment
Bay Area-based Polyvore, home of thousands upon thousands of visually delectable fashion collages, is pushing at traditional fashion industry boundaries in more ways than one. Not only will the company become the first online community to hold a fashion show during New York Fashion Week, but it’s also skirting norms by choosing prominent fashion bloggers – and not models – for its runway show. Read on for the Polyvore Live lineup. Bet you’ll recognize a few of the faces.

Super Bowl Sale at y&i
February 3, 2012 by SF Indie Fashion · Leave a Comment
A reason to love the Super Bowl, even if the chance to drink excessively and yell at guys in uniform doesn’t appeal: the y&i Super Bowl Sale. It’s on for Sunday (and the rest of the weekend, too) and means merch with prices starting at $10.
The Latest

Check out the Locals: Polyvore Live NYFW Bloggers Announced
February 7, 2012 By Lorraine Sanders Leave a Comment
Bay Area-based Polyvore, home of thousands upon thousands of visually delectable fashion collages, is pushing at traditional fashion industry boundaries in more ways than one. Not only will the company become the first online community to hold a fashion show during New York Fashion Week, but it’s also skirting norms by choosing prominent fashion bloggers – and not models – for its runway show. Read on for the Polyvore Live lineup. Bet you’ll recognize a few of the faces.

Snap Judgment: Marine Layer Striped Scarf
February 6, 2012 By SF Indie Fashion Leave a Comment
Our very-visual, (almost) chatter-free snap judgment of the day: the casual cool of the slouchy, ready-for-the-weekend women’s striped infinity scarf, $38, by San Francisco-based Marine Layer.

Chosen Ones: Academy of Art Announces NYFW Lineup
February 3, 2012 By Sara Iravani Leave a Comment
Each February and September, San Francisco’s very own Academy of Art is the only school to show at New York Fashion Week. This week, the school announced the lineup for the upcoming Feb. 10 at the Lincoln Center. Read on to meet these new talents below (and don’t forget to watch the show via livestream next week).

Spotted (SF Street Style): Fancy Fine’s Ashley Ording
February 2, 2012 By Sara Iravani 1 Comment
A fan of all things fine and fancy, as well as “ruffly, lacey, chiffon and feminine” and a long time San Francisco resident, fashion blogger Ashley Ording loves vintage, yet has an updated sense of style that you’ll spot in no time on her blog Fancy Fine. I recently met up with Ording for fashion talk and a delicious blueberry muffin in the Mission. Read on for more on Ashley’s shopping secrets, her love of karaoke bars and the best place for a burger from this self-described burger connoisseur.

Oh My Guinness: gr.dano Fall/Winter ’12
February 1, 2012 By Lorraine Sanders Leave a Comment
A brand new reason to look forward to the latter half of the year came this week when much-loved independent San Francisco fashion label gr.dano dropped shots of its latest collection on us. With the gr.dano Fall/Winter ’12 collection, prepare for the same sophisticated draping and architectural details designers Jill Giordano and Brian Scheyer are known for, but with a youthful edge and pops of color that provide a refreshing departure from their previous work. The inspiration? The iconic Daphne Guinness.
San Francisco Shopping Deals & Sales

Super Bowl Sale at y&i
A reason to love the Super Bowl, even if the chance to drink excessively and yell at guys in uniform doesn’t appeal: the y&i Super Bowl Sale. It’s on for Sunday (and the rest of the weekend, too) and means merch with prices starting at $10.

Half-Off Bryna Nicole Through Feb. 14
Let the Valentine’s Day sales and promotions begin: Bryna Nicole bags are half-off through Feb. 14. Plus, shipping is free.
San Francisco Fashion Shows

Runway Recap: Love Me, Love My Poncho
January 31, 2012 By Lorraine Sanders 1 Comment
On a recent Sunday in Dolores Park, a small but stalwart group of local fashion fans gathered to celebrate their shared love of an oh-so-San Francisco … [Read More...]

4 Reasons for Locals to Love New York Fashion Week
January 26, 2012 By Sara Iravani Leave a Comment
Once again Mercedes-Benz Fashion Week is fast approaching and come February 9, the usual slew of designers will showcase their fall collections in New … [Read More...]

Runway Recap: Ginger Rubio Salon’s “The Hunt”
December 29, 2011 By Rachel Kemp Leave a Comment
Looking for wildly inventive New Year's Eve hair inspiration? Maybe you'll pick up a few ideas from Ginger Rubio Salon's The Hunt fashion and hair … [Read More...]

Seeing Red: LHC Couture Gown at BAFW
October 27, 2011 By SF Indie Fashion Leave a Comment
We love a dress with movement. One to remember comes our way thanks to San Francisco Photographer Christophe Tomatis, who created this animated … [Read More...]

Runway Recap: GO’s Define Beauty Fashion Show
October 7, 2011 By Lorraine Sanders Leave a Comment
A fashionable and philanthropically-minded crowd packed Madrone Studios last week for Define: Beauty, a runway show put on by local nonprofit … [Read More...]

Party Seen: Pretty Pretty Collective’s Mira Mira Fashion Show
October 6, 2011 By Rachel Kemp Leave a Comment
Last Thursday style-crazed bloggers and fashionistas flocked to Pretty Pretty Collective Salon and Art Gallery for the much-talked-about debut of the … [Read More...]
Fashion & Technology

Check out the Locals: Polyvore Live NYFW Bloggers Announced
February 7, 2012 By Lorraine Sanders Leave a Comment
Bay Area-based Polyvore, home of thousands upon thousands of visually delectable fashion collages, is pushing at traditional fashion industry … [Read More...]

4 Reasons for Locals to Love New York Fashion Week
January 26, 2012 By Sara Iravani Leave a Comment
Once again Mercedes-Benz Fashion Week is fast approaching and come February 9, the usual slew of designers will showcase their fall collections in New … [Read More...]

Sneak Peek: Can Shopilly End Daily Deal Email Inbox Madness?
January 24, 2012 By Lorraine Sanders Leave a Comment
A sneak peek at Shopilly, a promising new shopping tool from former eBay execs, left me doing what the welcome screen suggests: reserving my Shopilly … [Read More...]

Why a Fashion Blogger Might Like Google’s Chromebook
December 28, 2011 By Lorraine Sanders 4 Comments
I recently had the chance to try out a Chromebook for a few days, thanks to a Google loaner that came my way via one of their public relations teams. … [Read More...]









