May 17, 2012

Print Wars: Local Label’s Design Stolen by Fast-Fashion Giant?

Independent, eco-friendly label Feral Childe, the progeny of Oakland’s Alice Wu and Brooklyn’s Moriah Carlson, has been making headlines of late, thanks to a Forever21 print that looks suspiciously similar to one of its original works, and this week, Change.org launched a campaign against the fashion chain on the label’s behalf.

At issue is Feral Childe’s Teepee print and its resemblance to one launched this year by Forever21.

Feral Childe's Teepee print

Forever21 print

Launched by Brooklyn designer Eliza Starbuck, the campaign is hoping its online petition and related outreach efforts will convince Forever21 to remove apparel bearing the print from its stores and compensate the designers.

It’s not the first time Forever21 has been accused of getting a little too “inspired” by a designer’s work. You’ll find a hefty amount of background in this Business Week story from earlier this year.

Other recent online campaigns launched via Change.org and aimed at the fashion industry have successfully helped to pressure labels such as Versace against sandblasting denim, a process that’s been described as harmful to garment workers.

For their part, Carlson and Wu have reportedly filed suit against Forever21 over the matter.

More San Francisco fashion news

Photography courtesy Change.org

If you enjoyed this post, make sure you subscribe to my RSS feed!
  • Whiskers

    Eh. Whatever. Was anybody talking about these designers before f21 stole their print? Free publicity.

    • lorrainesanders

      Not sure what would classify being talked about, but I (editor of the site) had certainly heard of their work for the last several years. They sold in local stores like Eco Citizen and had trunk shows in the Bay Area on a fairly regular basis.

      But that\’s beside the point. What\’s at issue is copyright and the use of original work for commercial purposes without permission or compensation, regardless of how well-known the company or person is.

      • Whiskers

        Exactly:  local stores like Eco Citizen and Bay Area trunk shows. This is bringing them publiclity on the national level. I never heard of these designers until I read about this issue in NY Magazine.  It seems like getting their print stolen by f21 is the best thing that has happened to their brand PR-wise.  Yeah, it sucks that their print got stolen by f21 and there are clearly intellectual property issues, but there is a flip-side to this.

        • lorrainesanders

          That\’s definitely an interesting and valid point – I am sure many more people will have heard about them because of this situation than they would have otherwise.

  • http://www.boombotix.com/ Tyga

    Forever21 did it again. I’m not say it’s right but this kind of news is getting old. The fashion industry should really do something about it.