San Francisco Independent Fashion
Our very-visual, (almost) chatter-free snap judgment of the day: Taking military to the streets, streetwear label Huf adds this camouflage rain shell ($180) with its latest fall release. Continuing founder Keith Hufnagel’s vision of clothing that skateboarders and streetwear fans rush to wear, here is a fresh twist on outerwear to help you prep for the coming rainy season. Available also in a clean black.
More snap judgments…
Not willing to let a little rain deter us from our shopping mission, we set out for Hayes Valley on Sunday afternoon for the Capsule Design Festival. Held twice a year, Capsule brings together mostly Bay Area-based indie fashion designers and artists to sell their wares and show the public what they are all about.
Many of the clothes and jewelery on offer at the event can be found in local boutiques, but many items are available exclusively online or at shopping events like Capsule.
On Sunday, most of the vendors braved the elements, though some gave up on the day by lunch. There were far too many vendors to name them all, but here are some highlights and people we met:
Eden from Secession Art & Design
Secession Art & Design, a gallery, boutique, and workspace in the Mission, features clothing, art and accessories from an array of designers and inventory that is updated every two months.
Rise
We met the crew from Rise, whose original artwork and clothing are inspired by nature and feature eco-friendly materials.
Steam Trunk
Steam Trunk, a member of the Five and Diamond Collective, sells “antique street wear” using eco-friendly textiles in their designs.
Stellarocco‘s 100 percent cotton tees feature modern botanical designs. Jamai Lowell from Animal Instincts Apparel hand draws all of his San Francisco-inspired designs for tees, sweatshirts and onesies. Custom is a globally-inspired street wear brand.
Another shop we checked out was Archetype, a boutique focused on independent local and international designers that are both artistic and sustainable. There were some clothing options for the guys, too. SAA-Z designs was there selling screen printed and embroidered men’s shirts.
The Weekend Store
You could find jewelry made with pretty much anything (scrabble pieces, maps, and bubble wrap, to name a few). The Weekend Store, based in Oakland, sells vintage jewelry made from typewriter keys, watch parts, books and more to make “beautiful things out of useless things,” according to owner Adjowah Brodie.
Sora Designs
Sora Designs hand makes all of her vintage- and nature-inspired jewelry in San Francisco.
Negin from Like Minded People
Last, but not least, Like Minded People sells “clothing for the conscious inspired by life.”
Photography by Christophe Tomatis
Earlier this month, we told you about the launch of Fancy French Cologne, a new online store from locals Christine Bolghand and Carly Schneider-Clark. Lucky for us, Carly and Christine sent over a special discount code good this week for 15 percent off purchases from the shop, which stocks labels such as Tulle, Melie Bianco and Aryn K, as well as a few local names – like kiu Designs – who’ve created handmade items.
One item I’m eyeing: the Ciara Convertible Clutch ($79) by Melie Bianco. I especially like the fact that you can wear it cross-body or fold it over and carry it as a clutch. Versatility like that gets me every time.
The offer is good through Oct. 24. Just enter discount code SFLOVESINDIE.
Happy shopping.
Over the last two years, you might say local boutique Cary Lane has gone places – and in more ways than one. Not only has the destination for men’s and women’s designer apparel at deep discounts trotted from its original location in Noe Valley to its larger current home in Hayes Valley, but it also is making style moves, thanks to the launch this month of owner Cary LaScala’s private label men’s button-up shirts and bow ties, all of which are manufactured here in San Francisco.
You can celebrate all of the above with LaScala and friends this Friday night during the Cary Lane 2-Year Anniversary Party, complete with tunes by DJ Disco Shawn, art by Alex Case, free food and drinks, 30 percent off apparel and a fashion show starting at 9:45 p.m.
SF Indie Fashion is a media sponsor for this event. For more San Francisco fashion events, check out the SF Indie Fashion Calendar…
As you know, we strongly believe being cheap and easy isn’t always a bad thing. This week’s example: free tickets to the Pretty City Beauty Sample Sale (reg. $30). It doesn’t get much cheaper than free, now does it? As for the easy part, all you need is discount code prettycassie to snag your tickets.
What’s in it for you? Complimentary beauty treatments, a glass of wine and a goodie bag stocked with products from brands such as KISS Nails, Rescue Remedy, Everyday Minerals and DHC Skincare. You’ll also find local salons and day spas showcasing their products and services. We think it sounds like a beauty junkie’s dream post-work diversion and a great way to find new products and services to update your current beauty routine.
More upcoming San Francisco fashion events…
