Beats for Boobs (a.k.a. B4B) rocked out at mezzanine on Friday for Breast Cancer Awareness Month. The local non-profit hosted the event as a celebration for the ‘Boobers’ of San Francisco, those who have suffered from the effects of breast cancer, as well as those who are surviving the disease.
“Women as young as 23-years-old are being diagnosed with the disease,” said Juliana Cochnar, executive director of B4B. “They’re starting to realize that it’s not just some old woman’s disease.”
This year marked the first time the event was held at mezzanine, thanks to high attendance in the past. More than 200 people showed up to take part in silent auctions that ranged in goodies from fine wines and cheeses to Bliss Spa products, a Sury bicycle and hand painted, plaster busts made from those of local artists and other breast cancer survivors. Also apart of the entertainment lineup were fire dancers who cracked their flaming whips and hulla-ed flaming hoops around their waists. The B.ay A.rea D.erby Girls, with names such as Bummy Utah and Friskie, squared off roller skate to roller skate on a makeshift cement rink in the alley on Jessie St., and the DJ lineup was a cast of female artists who kept the beats pumping and bodies jumping until 2 in the morning.
A fashion show was also the talk of the evening. Models hit the runway in apparel from seven different labels: Warrior Within Designs, Silver Lucy Designs, DeFalco Designs, Melissa Moorcroft, Miranda Caroligne, Tamo Designs and Gelareh Designs. Head pieces by Miss G. Designs completed the looks. Here is a sample of what went down the runway:
Photography courtesy of Jim Vetter Photography