Parlor Games: Magdalena Trever + Danielle Pettee Fashion Show Recap

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Earlier this week, a slew of local ladies donned the intricately-adorned, ready-for-the-sun swimsuits of Magdalene Trever, colorful party frocks of Danielle Pettee and jewelry by Shannon Dietz during the first in what we hear will become a monthly San Francisco fashion show series at The Parlor.

San Francisco photographer Ed Jay was on-hand to snap the lace-and-ruffle-laden ladies waiting backstage, a group that included SF Indie Fashion’s own marketing girl-on-the-go Michelle Ruiz.

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Models backstage with designer Danielle Pettee in front

More pics after the jump…

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Sponsor Love: To the Maxx

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Earlier this month, the folks at TJ Maxx invited a group of Bay Area fashion bloggers in for a session featuring spring style tips and a little shopping on them. We were happy to check the event out and even happier to see the ladies behind fab sites such as Profeshstyle and Song of Style along for the ride.

Of the items we chose from the racks and racks of current season, discounted designer apparel, the braided metal chain necklace shown here is, hands down, our very favorite item. At $39.99, it was reasonably priced and has proven itself to go with just about everything in our closets. It’s the ideal accessory to throw over a plain top for instant appeal.

If you’re looking for designer labels at deep discounts to supplement your indie finds (’cause that’s what we save our big bucks for, natch) the SoMa location of TJ Maxx is worth a visit. Plus, as an added bonus, there’s free parking.

**Note to readers: SF Indie Fashion is devoted to independent brands and local retailers, but we occasionally accept gifted items and services. Along with advertising, these sponsored posts help to keep the site running and aid us in continuing to promote the local fashion community that we love.

Snap Judgment: Give Tool Frame Traveler

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Our very-visual, (almost) chatter-free snap judgment of the day: the new Give Tool Frame Traveler, $360. Along with making stylish travel gear ready for those upcoming summer trips, this local company donates 10 percent of its annual net profits to charitable causes.

Want to peruse the collection in person? RSVP to rsvp (at) shopgive (dot) com by May 31 for next week’s Give Trunk Show at Two Skirts, when 20 percent of the evening’s proceeds will benefit the San Francisco Parks Trust.

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Runway Recap: City College of San Francisco Fashion Show

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After navigating the massive line (hint: always investigate a suspiciously long line, as you might find that there is a second, much shorter line closer to the door, as was the case last night) of people waiting to flood into the Wellness Center for the annual City College of San Francisco Fashion Show and arriving in seats flanking the long, raised runway, it was easy to feel the anticipation and excitement coming from the crowd. Bleacher seats on both sides were filled with guests, who were treated to a pre-show reception featuring student displays such as a millinery table and circus-themed refreshments.

The evening kicked off with a scholarship presentation honoring fourth-semester student Caroline Jacopy, who was awarded a four-year ride to the Academy of Art University. Once the show began, garments from the 29 participating fashion students paraded down a runway framed with circus-inspired red-and-white-striped curtains. Instead of showing the garments student by student, the show featured six themed segments combining work from multiple students. The millinery-driven opener dubbed Coco Before Chanel gave way to La Femme’s flirty dresses, while later segments were devoted to African-inspired patterns, metallics and black and white garments.

The breadth of imagination on display and diversity of designer vantage points was clear: these were not students cowed by trends, nor were they burdened by herd mentality aesthetics. There were versatile cocktail dresses, futuristic men’s jackets, daring one-piece bathing suits, an array of garments experimenting with shorts and sparkling, performance-ready gowns, just to name a few.

Among our favorite looks of the evening was Elisangela Davis’s black taffeta gown, pictured above, for its elegant silhouette and wearability.

Below, more images from the show:

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The above dress is a piece by Academy of Art scholarship winner Caroline Jacopy

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Harem pants and print bandeau top by Amanda Christine Ajisebutu

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Dress and jacket by Ruby Goldberg

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Dress accented with beads and hand-painted flowers by John Bana

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From the Out of Africa segment

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From the Coco Before Chanel opening segment

Photography: first two images by SF Indie Fashion. All other images courtesy of Christophe Tomatis.

Stage-Worthy: Bay Area Designer’s Jewelry on American Idol Finale

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Are you tuning in for tonight’s American Idol finale? Yes, it’s Simon’s last week on the show, but we’re more concerned with this news: a Bay Area designer’s work will be hitting the red carpet and the stage.

East Bay designer Marrin Costello got in touch to say three of her high-drama, custom-designed pieces will be making their small-screen debut tonight courtesy of 7th season contestant Brooke White. So how did the local designer get her work on the singer?

“I know her stylist, Amanda Jones, from back home (Alameda, California). She ‘pulled’ a few pieces of my jewelry a few weeks ago, and Brooke liked them,” says Costello, who makes each piece by hand using materials from costume jewelry supplies to semi-precious stones and metals.

And while Costello’s jewelry may be star-worthy, her prices are not. Pieces start at an affordable $20.

To catch a glimpse, Costello suggests tuning in to the pre-show countdown on the TV Guide Channel at 7 p.m.

Photography by Jay Adams

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